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How to Increase Sales Tips & Snippets #17 – Marketing Calendar

Calendars be them paper or electronic or even Cloud enabled keep track of calls, appointments and To Dos all as part of the how to increase sales activities. Then it just makes plain sense to also have...

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Business to Business Networking Unplugged or Overloaded

With the majority of small businesses being sole proprietors or what some call SOHO (single office home office), business to business networking is one of the primary marketing strategies. Yet in spite...

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Brain Farts and Small Business Start Ups

Being an entrepreneur for many small business start ups begins as a brain fart.  What I mean is all of a sudden, an individual gets the idea, almost magically without warning, “Hey, I can do that...

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The Simplicity of My Sales Suck

How many times have small business owners to sales professionals have had this thought: “My sales suck?” Depending upon their level of desperation (translated their incoming bills), they may take some...

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An Action Plan for Sales Improvement, Where Do You Start?

So where does one start an action plan for sales improvement? Write down the WAY SMART goals? Return to the executive strategic thinking plan? Maybe, look to the marketing action plan as to how many...

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News Flash – Social Selling Is Not a New Sales Frontier

I just read another posting by another sales expert about social selling specific to LinkedIn.  The observations this author made applied to all selling in general. Social selling is not a new sales...

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To Retweet or Not to Retweet That Is the Question

So you log onto your Twitter account from your smart device and face this question as you read another posting: “To retweet or not to retweet?” You really enjoyed what you have just read. You actually...

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Marketing Goal Worksheet Works with Your Marketing Action Plans Part 2

Now that you understand what a marketing goal worksheet looks like and how it works. The next questions is: What do your marketing action plans look like?  Of course before you have constructed these...

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The Confusion Path Between Sales Objections & Qualifying Customers

Some recent social media discussions revealed there exists significant confusion about sales objections.  This is best explained because in the past the marketing depattment handed off the fully...

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What’s In Your Marketing Action Plan?

All small businesses and sales professionals should have their own marketing action plan. With buyers becoming better educated and the marketplace place becoming more crowded with other small...

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